Justin Bieber has fully embraced Satan. 。

Not long after after declaring "Instagram is for the devil," Biebs sold his soul to promote his T-Mobile Super Bowl ad by reactivating his Instagram account after several cold, cold months. 。

Last evening, he sealed the deal with a rapid fire series of shirtless selfies, poses modeling his constantly expanding collection of glasses and snaps with his bros. "SOO MUCH CONTENT," declares Bieber, accurately assessing the situation in a caption. Keep it coming.。

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SEE ALSO:Here's Justin Bieber getting savagely checked in the NHL All-Star celebrity game。

He kicked it off by promoting his upcoming stadium tour.。

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But Bieber knows the people came for selfies and abs, so he delivered.
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After posting 11 photos within an hour, Bieber took a break for a bit but made sure to say goodnight to his Beliebers with a bedtime selfie.。

View this post on Instagram。

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Welcome back, Bieber.。

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Doug the Pug lives like Justin Bieber for the day 。

TopicsInstagramCelebrities。