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An independent book store in France had a rather ingenious idea to literally bring books to life on Instagram. 。

To the joy of its 21,000 followers, Librairie Mollat is regularly posting pictures of staff and customers as they mirror the pose seen on the book covers, matching up perfectly with clothes and colours. 。

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Mollat, in Bordeaux, was the first independent book store in France when it opened in 1896.
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Here's a selection of the best (and cheekiest) poses: 。

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TopicsBooks。